Corporate logo is a personalized visual symbol to distinguish one company from others. The symbol is composed of pattern and text for an enterprise to pass it to the public, so that the company can be identified . Corporate logo is the core of visual company image and it constitutes the basic characteristics of corporate image.br/>
1、The logo is composed of S, C and K.
2、Letter “S” refers to Shanghai, “C”refers to COSCO （China Ocean Shipping(Group) Company）and “K”refers to Kawasaki Heavy Industries,Ltd.